Reed & Write
Branding, Commissioned2018
I was delighted to be approached by Reed & Write to redesign their branding and communication documents.
Reed & Write provides journalistic and writing services to large multi-national corporations, such as Volvo, GlaxoSmithKline and Fiat Automobiles, primarily for use in editorials and publications.
When developing the branding, I worked closely with the brands founder, Nick Reed, in order to in order to correctly communicate it’s playful but attentive personality.
This close level of communication was key when designing the logo, which focuses on the brands clever use of word play in its naming, so as to set the right tone for the brand.
Reed & Write provides journalistic and writing services to large multi-national corporations, such as Volvo, GlaxoSmithKline and Fiat Automobiles, primarily for use in editorials and publications.
When developing the branding, I worked closely with the brands founder, Nick Reed, in order to in order to correctly communicate it’s playful but attentive personality.
This close level of communication was key when designing the logo, which focuses on the brands clever use of word play in its naming, so as to set the right tone for the brand.
Designed by Scott McAdam
SCOTT MCADAM © 2021
SCOTT MCADAM © 2021